Attempting to juggle and manage multiple social media accounts for your business can be tricky and time consuming. For example, while on your main Facebook page you are busy replying to comments and forget to share/like mentions on your secondary product’s Twitter account.
Thankfully enough, we now live in a world where there are several tools to help us make life a bit easier on Social Media. Developers are rectifying that there are problems and building platforms so we can update, monitor and schedule posts to all of our accounts at convenient times.
By switching tools and not relying on individual account logins, or even using free tools this can boost your productivity. To make life easier, here are our top 5 tools you need to use to better manage your social media portfolio.
At the minute, when it comes to social media management, Hootsuite is the daddy of them all. HootSuite is the most popular social media management tool for a reason. Besides being able to execute campaigns across multiple social networks from one web-based dashboard, you can also manage social media, track conversations, and measure campaign results. HootSuite also offers a custom built-in analytics system and the capability to schedule posts on all platforms.
When handling social accounts, you will find that the most time can be saved by using a social media management dashboard where you can manage all your social media profiles from one central place. Step in Buffer their aim is to provide a simple, clean, and intuitive tool to help with just this.
Of all the social media platforms, Twitter can be the most daunting. If that’s the case for you, Tweepi is just what you have been looking for. There’s a quick management tool which will allow to flush unfollowers, cleanup inactive, reciprocate by following, and follow new interesting tweets. A simple, and sometimes brutal, way to keep your Twitter account tidy.
4 BuzzSump Alerts
I’ve found great use with BuzzSumo in performing keyword and idea research for blog posts. Their Alerts tools has some great applications for managing multiple social media accounts as well. Instead of visiting each social network to spot mentions, you can tell BuzzSumo to email you any time your name or company name appears in highly-shared blog posts.
Sprout Social is another nifty tool that can manage, post, monitor, and analyze multiple social media accounts from one location. For example, you could search for content within its Feedly integration, schedule posts, and reply to messages on Facebook and Twitter. You can also monitor messages across Facebook, Twitter, Google+, and LinkedIn personal profiles all through on streaming inbox. But, that’s not all. Sprout Social also offers analytics so that you can visualize important metrics.